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Alter Ego Sports Enduro Poster

Here is a nice gallery of Norco’s Spade flip-flop single speed / fixie urban bicycle. Already available, and are priced at $809.99. If interested in one, contact us for availability. These are in high demand at the moment and may be tricky to get a good supply of.

This will be my first attempt to post a blog.

This is also my first post about the 2009 racing season.

I rode a new bike today.  It was a trek top fuel 9.9 ssl.  It was unfamiliar at first and by at first I mean about 25 minutes.

After my first lap something clicked.  It may have been the arrival of  Rob Brigden a long time Alter ego team mate, or it may have been the alignment of something cosmic, nonetheless I clocked a sub 21 minute full lap at the bur oak trail.

I have never done this before.  Not only that but my average heart rate was lower than what I am capable of holding for an extended period.  Fast bike?  Yeah I would say so.

Thanks for the push Rob, or should I say the pull .

The bike is unfreakinbeleivable, yes one word.

See you kids Wednesday night for the first Bur oak race.

Weeeeee!

Dave.

Just a note to everyone – we won’t be open Good Friday so unless you want to come down and try to look into a dark store from outside (which is kind of creepy) you will have to wait until Saturday to get your bike fix!

We would humbly recommend that you use the day to locate your bike(s), clean them up, and maybe even take them on the road to ride them! If you are feeling brave, and don’t mind getting soaked and dirty, take them on the trails!

If your bike(s) isn’t ready to go, bring it down to the shop when you have time and we will get it back to you. We NEVER have a wait time measured in weeks for basic bike service!

We are open regular hours Saturday, Sunday, and until the next holiday!

With the coming of a new bike season we have taken the feedback from last year and have upgraded our Club to the 2009 version!

Club info in a nutshell:

Requirements

• Must hold a valid MCA licence (recreational, citizen, or race) for insurance purposes
• $25 fee

Ride Calendar

• Sunday Road Ride
• Monday MTB Ride
• Tuesday & Thursday MTB Ride to coincide with Kids of Mud
• Saturday Road Ride (for FOG members)
• …and Monthly Adventure Rides

Club Benefits

• Earn up to $75 in store credit for riding your bike
• Receive 2 complimentary Ready to Roll tuneups
• Members Only discounts
• Free super cool water bottle
• Free Level 1 and 2 CCA coaching for anyone who wants it

All the Details
AECC Membership Information (MS Word)
AECC Membership Information (Open Office)

AECC Club Ride Information (MS Word)
AECC Club Ride Information (Open Office)

AECC Membership Form (MS Word)
AECC Membership Form (Open Office)

We started this sale on the 15th of December, and to say that this has been our biggest and best sale ever is no understatement. Considering this, we thought today would be somewhat slow, since a lot of individuals took advantage of our amazing prices already. Well, when we took stock of the lineup outside of our door at noon we knew today would be busy.

We have sold so much of our stock that I thought it would be a good idea to post what we have left and what we are expecting as well:

Nordic boots are getting low, both classic and skate are becoming hard to find depending on what size you are.
Nordic entry level skis are running low in certain sizes, but mid range and high end skis have somewhat better availability.
Nordic bindings are getting low, but we have more on the way to fill up our missing holes of models and applications.
Snowboards are at approximately 40% – we have a few holes in certain sizes but overall still OK.
Snowboard bindings are at about the same, missing some sizes but still OK.
Snowboard boots are getting low, but if you are lucky we probably have your size in a few models available.

Bikes are definitely low, but we still have some great models in good size ranges. We have more bikes that we will be bringing in and putting on sale to offer a bigger selection for our customers.

Clothing is definitely low (as we only brought out clothing from the warehouse that was unaffected by the fire next door). However, we do have NEW Sessions clothing coming in, that will be on sale for 30-50% off. This is due to arrive in January.

We are open until 6pm today, only a few hours left but don’t worry if you can’t make it out today – our sale runs until January 4th.

So, the BIG day is only a few away and there is still time left to take advantage of our biggest sale ever. This sale runs until January 4th, but the selection is already starting to dwindle. The good news is that everything left in stock is on for a killer price!

We recently fire priced all of our wax for those nordic lovers, so it is all 30% off for perfectly fine wax that had its packaging exposed to some smoke. Still good to go to get your skiing fix taken care of. At this price, you should stock up while you can.

Well, we came close on Wednesday and even closer on Tuesday to beating the single sales record we set on Monday with the start of our Fire Sale. Well, tonight (or is it this morning?) we can announce that Friday was our biggest day ever! We even topped Monday!

Thanks to all who made it happen, and enjoy your bikes, snowboard gear, and nordic gear.

We still have a few days before the BIG DAY. Let’s set some more records.

No time for more blog posts…too busy…too tired…if you need gear at stupid prices we are starting to get thin on nordic boots and some bikes.

Earlier I posted that Monday was a record Monday. Well, this week is going to be a record week – customers are leaving happy and somewhat astonished at the money they are saving.

I think many will enjoy what is under the tree this season.

Note: no service work is being done until after Christmas, so keep that in mind if you are looking to get any service work done. Considering the weather, probably not…

Well, I guess we had a good indicator today would be busy when we were already selling bikes and snowboards even before we opened at noon!

We are on pace to have a record day today, as snowboards and bikes are moving out the door insanely fast!

As an update to the store renovations – we have been blown away by all of our support from not only our reps, manufacturers (and of course customers), but also the tradespeople who have been AWESOME getting us up and running in a week!

We were pleased to hear that much of our new display walls are arriving days early, and we expect to be nearly completely-back up (and even improved) by the week’s end.

Wow, things are rolling and the store is filling back up with customers. So much for a lunch break.